The International Laboratory for Digital Transformation in Public Administration presentation at the Extended Meeting of the Bank of Russia
The International Laboratory for Digital Transformation in Public Administration (HSE University) presented the results of a large-scale study at an expanded meeting of the Bank of Russia, which brought together more than 1,350 participants. Evgeny Styrin, Head of the laboratory, and Anna Sanina, Leading Research Fellow, made a presentation on "Human-Centricity in The Context of Digital Transformation and The Use of Artificial Intelligence in The Banking Sector". HSE Laboratory of Human-Centricity and Leadership Practices also participated in the research presented that day.
Digital Transformation of Banking: a Human-Centered Approach
International Laboratory for Digital Transformation in Public Administration together with the Bank of Russia and the Laboratory of Human-centeredness and Leadership Practices completed an applied study of human-centeredness in the digital transformation of the banking sector using artificial intelligence. Researchers presented the results at the Central Bank of Russia's conference “Focus on the Customer 2024”.
International Laboratory for Digital Transformation in Public Administration participated in the development of a Report on the Human-Centricity of the Banking Sector in the context of Digital Transformation
Technological and cultural transformations that contribute to the development of trusting relationships with customers and increase their loyalty were themes of the second Bank of Russia conference «Focus on the customer». The plenary session was attended by Elvira Nabiullina (Chairman of the Bank of Russia), German Gref (Sberbank PJSC), Stanislav Bliznyuk (TBank JSC), Vladimir Verkhoshinsky (Alfa-Bank JSC) and Alexander Krainov (Yandex LLC).